AI SEO for Accountants
Business owners are asking ChatGPT and Perplexity to recommend an accountant. If your practice isn't cited, those enquiries go to competitors — before the prospect has ever seen your website.
Forensic AI SEO for accounting practices. Led by Ian Ayliffe — Guest Lecturer at Imperial College London.
The Queries Sending Business Owners to Your Competitors
These are the exact questions business owners are asking AI assistants right now. Is your practice being recommended?
"Recommend a good accountant for a £2M turnover business in London"
"Which accounting firm should I use for my SaaS company's R&D tax credits?"
"Best accountants for small businesses near me"
"Who are the top management accountants for professional services firms?"
"Can you recommend a forensic accountant in the UK?"
If ChatGPT answers these with a competitor's name, you've lost that prospect before they found you.
Programme
What We Deliver for Accounting Practices
AI visibility audit — see exactly how ChatGPT, Perplexity, and Google describe your practice today
LocalBusiness and AccountingService schema implementation for AI recognition
Entity signal consistency audit — NAP data across all directories, Google Business Profile, ICAEW/ACCA listings
AI-optimised service content structured for query-answer extraction
Google AI Overviews citation strategy for local and specialist accounting queries
Monthly citation tracking report with competitor benchmarking
"We specialise in tech startup accounting. Ian built our AI presence specifically around that niche — now when founders ask ChatGPT for a startup accountant, we're consistently recommended. New client enquiries from AI-driven sources have become our fastest growing channel."
Managing Partner, Tech Startup Accountancy — London